How Van Horn Auto Group increased bookings by 20% with Operator
I think that the biggest asset of Operator is it becomes your employee that knows every aspect of your business. It has access to all of the critical information needed to build reports, to make suggestions, Things are gonna grow your business. It's not just giving you information. You can then say, yes, I would like to make that change.
Go ahead and do that. One of my stores that's booking out a couple weeks to schedule an oil change, operator identified that the booking rate was lower at the start because of it. So I'm able to have a conversation with operator. Well, what can I do?
And we ended up making a word track pivot to let customers know upfront before we pull the schedule. We saw the first week about a 20% increase in bookings just by making the word track change that operator had suggested to us. As you give operator more context and more visibility, what becomes possible is endless creativity. Because we're never satisfied at Van Horn.
We could have the best percentage you've ever seen and we want it higher. So we are constantly leaning on Operator to be a resource to help us on that path.

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