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What’s New in Podium Auto: RCS, Video Walkarounds & More

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3 min

Table of contents

Table of contents

Table of contents

Searching for headings... (Only visible in Preview)

•

3 min

Put Your Dealership’s Name on Every RCS Message

RCS (Rich Communication Services) is a messaging channel that shows customers your verified dealership name and logo in their messaging app. It gives shoppers a clear view of who they’re talking to, while your team keeps working in the same Podium inbox.

Jerry can share swipeable vehicle options with photos and prices, so shoppers can compare vehicles without leaving the conversation.

Available for US new-car dealerships, subject to carrier approval. Ask your Podium team about getting started. The experience varies by device; when a device doesn’t support RCS, Podium falls back to SMS.

Give Jerry Fresher Inventory Information

New inventory data layers give Jerry more accurate, up-to-date vehicle information to use when shoppers ask about your vehicles. That helps him work with fresher information as he answers questions and follows up.

These improvements are being enabled across dealerships. Your Podium team can check what’s active for your store.

Send Walkaround Videos to Shoppers

When a shopper asks for a closer look at a vehicle, Jerry can send a walkaround video that’s already saved for it. If there isn’t one, he creates a task for your team to upload a video.

Once your team uploads it, Jerry sends it to the shopper. Your salespeople can upload videos on the web or record and upload them on iOS.

Available for Sales AI agents with video walkarounds enabled.

Give Jerry More Context From Your CRM

Jerry can use your salespeople’s CRM notes to write follow-ups that pick up where your team left off. He also reads internal notes left in Podium and can use that context to make follow-ups more personal.

This is enabled for Tekion customers. If your dealership uses VinSolutions, connect the AI Activities app in Integrations Marketplace.

See Which Lead Sources Turn Into Sales

The new lead-source breakdown gives you more detail on conversion and win rates by source. Compare how your leads perform to see which sources bring in shoppers who move forward.

It’s a clearer way to look beyond lead volume and understand how the sources you use compare.

Follow Up When the Right Vehicle Becomes Available

Jerry can follow up when a vehicle matches a shopper’s interest or its price drops. That gives your dealership a reason to reconnect when there’s a relevant change.

Your dealership can customize this follow-up in its playbooks. Ask your Podium team for help with your setup.

Choose Which Vehicle Prices Jerry Shares

Customize which prices Jerry gives shoppers and how he presents them, including options for new and used vehicles.

An easier way to manage these choices in Policies is in development. Your Podium team can help you understand the customization available today.

Help Jerry Respond to Each Shopper’s Intent

We’re improving how Jerry recognizes what a shopper needs and responds to it. These buyer-signal updates are designed to make conversations more relevant to each shopper.

Improve How Jerry Handles Objections

The Vehicle Sales playbook has been updated to help Jerry respond to shoppers’ objections. The goal is to give shoppers useful answers and keep the conversation moving toward a test drive.

Introduce the Salesperson Working With Jerry

Jerry can recognize the people assigned to a conversation. You can ask him to introduce the salesperson working alongside him, helping shoppers understand who they’re talking with when a team member joins.